Courses Code Name of Courses Course Abbreviate Credit Condition
2605615   International Marketing Management   INTL MKT MGT   3 ( 3 - 0 - 9 )   PRER: 2605501  
Description Roles and evolutions of international marketing; impacts of economic, social, political, legal and cultural environment on international marketing; international mix decision; international marketing planning and policy; marketing operations and control of international business; international marketing research; government and private organizations facilitating import and export.